Lalang Beach House
Formerly known as Villa Lalang, Lalang Beach House has been opening their doors since the early 2000s making them one of the first all-inclusive private villas in the Tabanan, Bali - Indonesia. Located by the most sought after beach by experienced surfers, Lalang Beach House usually hosts up to 250 days per year.
For this project, the brief was to regenerate and refresh the branding of the villa, not only to start fresh after the massive renovation and redecoration but also to reach new groups of costumers. As the name Lalang refers to a type of wild grass that mostly grows in the area of the villa, I decided to incorporate it into the new logo, making it a more organic and lush branding concept.
For Lalang Beach House, other than creating their new branding, I also managed their social media presence, marketing and managed bookings and guest communication.
Mediums used were: Digital (Adobe Creative Suite), Hootsuite.
Year: 2017
Category: Branding, Brand Activation, Graphic Design, Social Media Management, Marketing.
